David A. Wright, MASc
David is a biomedical engineer and currently works at ZS Associates, an international management consulting firm with strong roots in the healthcare and pharmaceutical industries. In his role, David has helped clients in many areas of sales and marketing including brand strategy development, customer segmentation, market opportunity assessment, and sales force design. His focus has primarily been in oncology, with some exposure to other specialty therapeutic markets as well.
Prior to joining ZS, David studied Mechanical Engineering in Canada at Queen's University, and completed a MASc in Biomedical Engineering at the University of Toronto. His graduate research at the University of Toronto was focused on the mechanical properties of bone, and the regeneration of bone following traumatic injury. This work lead to the publication of a number scientific papers in high impact journals and several presentations at orthopedic research conferences in Canada and the US.